Apple sales data, Q1 2011

2011/03/03 · by fabrice · Apple, Business ·

For nearly 10 years, we kept a track of Apple sales data (based on official summary data along other sources), both for our own enlightenment and for our customers. These numbers helped greatly to decide which system release to support (or not), and when it was appropriate to drop an old system release.

We will update that post with some comments in a near future.

Mac

Year

Units (mio)

Intel processors

MacOS X 10.7

Lion

MacOS X 10.6

Snow Leopard

MacOS X 10.5

Leopard

MacOS X 10.4

Tiger

MacOS X 10.3

Panther

MacOS X 10.2

Jaguar

MacOS X 10.1

Puma

MacOS X 10.0

Cheetah

MacOS Classic

1997 – 2000

13.400

13.400

2001

3.200

0.800

1.900

0.500

2002

3.100

1.300

1.800

2003

3.100

0.800

2.300

2004

3.500

3.500

2005

4.800

3.600

1.200

2006

5.300

3.975

5.300

2007

7.051

7.051

7.051

2008

9.715

9.715

7.918

1.797

2009

10.396

10.396

3.888

6.508

2010

13.662

13.662

13.662

2011

4.134

4.134

4.134

Total

67.958

48.933

21.684

14.426

17.748

5.500

3.600

2.600

1.900

13.900

72.0%

32.1%

21.4%

26.3%

8.2%

5.3%

3.9%

2.8%

MacOS X

32.1%

21.4%

26.3%

8.2%

5.3%

3.9%

2.8%

MacOS 9 & X

26.7%

17.7%

21.8%

6.8%

4.4%

3.2%

2.3%

17.1%

iPhone

Year

Units (mio)

4

3GS

3G

1G

2007

1.389

1.389

2008

11.627

6.892

4.735

2009

20.731

7.367

13.364

2010

42.122

14.102

28.020

2011

16.235

16.235

Total

92.104

30.337

35.387

20.256

6.124

32.9%

38.4%

22.0%

6.6%

iPad

Year

Units (mio)

2

1

2010

7.458

7.458

2011

7.331

7.331

Total

14.789

0.000

14.789

0.0%

100.0%

Estimations based on sales data

Units (mio)

Intel processors

MacOS X 10.7

Lion

MacOS X 10.6

Snow Leopard

MacOS X 10.5

Leopard

MacOS X 10.4

Tiger

MacOS X 10.3

Panther

MacOS X 10.2

Jaguar

MacOS X 10.1

Puma

MacOS X 10.0

Cheetah

10.5 upgrades

17.000

-10.200

-5.100

-1.700

10.6 upgrades

14.000

-9.800

-4.200

Total

67.958

48.933

35.684

21.626

3.348

0.400

1.900

2.600

1.900

52.9%

32.1%

5.0%

0.6%

2.8%

3.9%

2.8%

Adium statistics @ http://adium.im/sparkle/

Intel processors

MacOS X 10.7

Lion

MacOS X 10.6

Snow Leopard

MacOS X 10.5

Leopard

MacOS X 10.4

Tiger

MacOS X 10.3

Panther

2008

75 %

55 %

38 %

5 %

2009

91 %

31%

53%

14%

1%

2010

95 %

57%

33%

7%

2011

96 %

70%

23%

6%